About Us
For over 30 years, Charter has been serving the unique banking, mortgage and insurance needs of New Mexico. Charter offers a combination of great rates, local expertise and personal service. Charter is recognized as the premiere real estate bank in New Mexico, offering loans from land acquisition to permanent mortgage in both residential and commercial real estate.
Charter remains a locally owned and operated company with the capabilities and resources to meet all of your financial services needs.
Our Vision
Our vision at Charter Bank - Mortgage - Insurance is to be the best provider of financial services in our markets, by delivering the highest level of professional services, in a personal way, to help customers succeed financially and to help our communities thrive.
Our Mission
To serve as a trusted provider of financial services, building on past successes and devoting our human and financial resources to their highest and best use by focusing on the following key objectives:
- Attracting, training and keeping associates who are best able to accomplish our mission.
- Creating a rewarding, challenging, supportive and trusting work environment.
- Exceeding our customers' expectations.
- Actively growing and developing valuable customer relationships.
- Investing our time, talents and resources in our community.
- Seizing opportunities that create value, meeting our financial goals and measuring our success against the best performing peers in the United States.
Our Guiding Principles
The customer is our reason for being.
Listen first; then serve our customers well.
Treat all individuals fairly, with respect and dignity.
Treat the business as our own.
Create an environment for success through innovation and continuous improvement.
Communicate and work together.
Act in an ethical and trustworthy manner.
Build and maintain a positive reputation and image in all we do.
Take our citizenship duties seriously.
